What Every Marketing Department Needs to Know About Google+
“Ghost town.” “Waste of time.” “It’ll never happen.” These are common sentiments when it comes to Google+, but it really is time to rethink your strategy because Google+ is not going away. I know,...
View Article10 Reasons Businesses Will Start Using Google+ Communities in 2014
By now you may well have heard of Google+, and you think it is a ‘social media thing’, right? Well, there is a lot more to it for businesses than that aspect. Sure, there is a social destination, but...
View ArticleHow to Run Successful Campaigns on Google+
Over the past couple of years, I’ve been working on the best practices for running campaigns on Google+ and how, as Chris Brogan would say, we can make our buyers the hero of the story. Google+...
View ArticleHow to Show Off Your Content with Google Plus Collections
Image via BigStockPhoto.com Google+ is taking it up a notch, for content curators and creators alike. (highlight to tweet) With Google+ Collections, you are now able to collect content into themes....
View ArticleHow to Build a Magnetic Brand
Image via BigStockPhoto.com Recently, I’ve really started to wonder: Could there be a secret “psychological land grab” going on by the best of the best marketers? When I spot a cow, I think it should...
View ArticleHow to Create a Google Reviews Landing Page for Your Business
You may have noticed there have been some changes to the Google ecosystem lately, especially in relation to Google+. What you may not have come to grips with yet is how a new Google+ is going to...
View Article10 Reasons Businesses Will Start Using Google+ Communities in 2014
By now you may well have heard of Google+, and you think it is a ‘social media thing’, right? Well, there is a lot more to it for businesses than that aspect. Sure, there is a social destination, but...
View ArticleHow to Run Successful Campaigns on Google+
Over the past couple of years, I’ve been working on the best practices for running campaigns on Google+ and how, as Chris Brogan would say, we can make our buyers the hero of the story. Google+...
View ArticleHow to Show Off Your Content with Google Plus Collections
Image via BigStockPhoto.com Google+ is taking it up a notch, for content curators and creators alike. With Google+ Collections, you are now able to collect content into themes. While not exactly like...
View ArticleHow to Build a Magnetic Brand
Image via BigStockPhoto.com Recently, I’ve really started to wonder: Could there be a secret “psychological land grab” going on by the best of the best marketers? When I spot a cow, I think it should...
View ArticleHow to Create a Google Reviews Landing Page for Your Business
You may have noticed there have been some changes to the Google ecosystem lately, especially in relation to Google+. What you may not have come to grips with yet is how a new Google+ is going to...
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